United Airlines Integrates Apple Airtag Into App To Help Track Lost Bags

United Airlines (UAL) passengers pinch mislaid baggage whitethorn beryllium reunited pinch their items much quickly acknowledgment to caller integration betwixt nan carrier's mobile app andApple (AAPL) AirTag.

Travelers who spot AirTags successful their checked bags tin now straight supply location-tracking accusation to United done nan airline's app. The bearer said this is meant to thief United's customer work squad much quickly way down a mislaid bag. United noted that less than 1% of passengers acquisition mishandled bags; according to Bureau of Transportation Statistics data, U.S. carriers posted a mishandled baggage complaint of 0.58% complete nan first 9 months of nan year.

Apple's precocious released iOS 18.2 update includes a "Share Item Location" characteristic for AirTag that allows users to supply location information to 3rd parties, specified arsenic airlines.

Earlier this year, United began texting real-time radar maps utilizing generative AI devices to "help customers understand really inclement upwind successful 1 portion of nan state tin effect a formation elsewhere." The bearer besides provides automatic rebooking assistance during disruptions straight successful its app.

Shares of United slipped much than 1% intraday Thursday but person much than doubled successful worth this year. Apple banal roseate astir 1% and is up astir 30% successful 2024.